Ford Working on Facial Recognition Technology

Ford has been busy working on the latest technology – recently the American automaker has announced its joint efforts with Intel to design a facial recognition system for future generation Ford vehicles. The project is known as “Mobile Interior Imaging” and “Project Mobii” – the purpose of this technology is to create a more personal connection between the driver and the vehicle. Don Butler, Executive Director of Connected Vehicles said, “Mobii is a great example of culture of experimentation. I don’t know what the user interface of the future is going to be. I know that increasingly, I’ve got sensors, cameras, technology. So we said let’s try to mash some stuff together and see what happens.” Although this project is still under an experimental phase, Ford is confident that the project will develop into something great.

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Ford SYNC keeps you Connected

With voice-activated Ford SYNC delivering hands-free calls, Bluetooth-streaming music and more with simple voice commands, staying in touch is easy. Once paired, SYNC can download your contacts and play music from your smartphone, MP3, USB, or iPod. Just touch a button on the steering wheel and say things like, “Call Kevin Martin” or “Play Playlist Country.” SYNC with MyFord is optional on XLT and standard on FX2, FX4 and SVT RAPTOR. This system includes 4.2” LCD productivity screen in the center of the gauge cluster, 5-way controls on the steering wheel, and a 4.2” screen in the center stack. On models equipped with MyFord, SYNC AppLink lets you control Pandora, iHeartAuto, SiriusXM and select other apps by voice too. Taking command of any road is easy in F-150 SYNC.

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Ford Announces Price of 2015 Mustang

Ford Motor Company released the pricing for the new 2015 Mustang last week – now fans of the Ford Pony will know just how big the number on the check will have to be to take one of them home. The next generation Mustang will start at $24,425 for the base V6 coupe and can vary all the way up to $43,620 for an automatic V8 convertible. With 300-horsepower, 3.7 liter, V6 and 6-speed manual transmission, the next generation Mustang is highly anticipated by people across the nation. This year, the Mustang lineup will include an all-new Eco-Boost model which will have a starting price tag of $25,995 and will run on a 2.3 liter turbocharged four-cylinder engine that can deliver 305 horsepower and 300 pound-ft of torque.

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2015 Ford Expedition with EcoBoost Engine, Advanced Technology & New Platinum Series

Earlier this year, Ford announced that the latest Ford model to sport a 3.5-liter EcoBoost engine; the same one that was a tremendous hit on the Ford F-Series. The 2015 Ford Expedition is by far the most powerful, fuel efficient Expedition ever made. The advanced technology in this new model includes, Blink Spot information system with cross-traffic alert, electric power-assisted steering and SYNC with MyFord Touch. “This new Expedition is proof Ford is committed to remaining the leader in utilities – small, medium and large. We listened to our customers and created a full –size utility vehicle that doesn’t compromise in performance, technology or design,” said Jackie DiMarco, Expedition Chief Engineer. If you would like to read more on this model or would like to read the full article, please click on the link below:

http://www.ford.com/newsevents/news/newsdetail/?id=392

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Ford Focus – Elevates your Expectations

You will be amazed at what the Focus has to offer inside. Luxury comes in the form of leather trimmed seats, dual-zone electronic automatic temperature control and 2 interior style packages that features two-tone leather-trimmed seats, matching door-trim inserts, coordinated steering wheel trim and more. Raise your profile even further with ambient lighting, fog lamps, a rear spoiler and aluminum wheels. And enjoy it all from a cockpit that helps you conquer the road.

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Ford Continues Strong in China

Ford China continues to climb up the latter – sales have reached 93,323 wholesales, depicting a 32% increase since last year. In May, passenger cars for Ford China grew by 35%. The success Ford has had in the past year has been tremendous and allows the manufacturer opportunity to introduce future models in the world’s fastest growing market. John Lawler, Chairman and Chief Executive Officer of Ford Motor China, commented, “Our sales are a direct reflection of our continued commitment to bring the best of Ford to China with a great lineup of Ford cars and utilities that offer high quality, great fuel efficiency, world class safety and smart technologies. We are honored that customers are increasingly deciding that Ford vehicles are the best choice to power their lives.” Ford is proud to be involved in the Chinese market and hopes their vehicle models continue to integrate into their customers lives.

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Lightweight Concept Ford Fusion Loses Major Weight

Ford Motor Co., has announced a new concept vehicle that is 25% lighter than the current Ford Fusion model. Substituting previous model design materials with high-strength steel, aluminum, magnesium and carbon fiber has helped the concept vehicle shed some serious weight. “This is a mid-sized sedan with the fuel efficiency of a very small car” commented Matt Zaluzec, Ford’s executive for Global materials and Manufacturing research. Furthermore, Ford has equipped the concept model with a 1.0-liter three-cylinder engine, which can get 45 miles per gallon. The suspension and braking systems lost 30% of their weight by using aluminum brake rotors with hollow steel springs and stabilizer bars. Extreme measures have been taken to reduce the overall weight of the vehicle – the powertrain lost 24% of its weight and the interior cabin lost 35% of its total weight.

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Ford Transit Van to Travel Across the United States

Ford Motors has big plans for the new Transit Van – the automaker plans to drive the newly designed Transit across the United States. As a part of their latest marketing campaign, the Transit Van will makes its way across hundreds of cities to show off the greatest and newest commercial van designs and technology. The Tour will visit a total of 19 cities between June and October, offering fleet customers and commercial business owners the chance to test ride the Ford Transit. The campaign is called “The Truth about Transit.” This vehicle will replace the E-series van, also known as the Econoline, which has been around since the early 1960s.

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First 500 European Ford Mustangs – Sell out in 30 Seconds

Although Ford was nervous about their decision to sell the redesigned Mustang in the European market, they can give themselves a pat on the back for deciding to go for it – especially after their latest news headlines statement. A registration event that was held during the Champions League Final Game between Real Madrid and Atletico Madrid allowed fans to reserve their newly designed ‘stang – it took thirty seconds for customers to claim the first 500 units allocated for Europe. “We knew there was huge excitement building for the new Ford Mustang coming to Europe, but the response during the UCL Final was overwhelming. It was a truly special way to kick off the Ford Mustang era in Europe,” commented Roelant de Waard, Vice President of marketing, sales and service for Ford’s European outfit.

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